Dedicated to companies in the sector for the promotion of the “culture of excellence” that distinguishes brands, labels, and territories.
The “liaison” between wine and poetry becomes the protagonist in communication, because to sell, one must fascinate.
At Vinitaly, thanks to Veronafiere’s support for tasting moments in which poetry recited in artistic performances with music and dance creates an engagement of unique emotions.
A distinctive, replicable format, from Vinitaly to the territories, in the vineyard and at promotional events in Italy and around the world.
Possible thanks to the authorial contribution of the scientific committee of the World Academy of Poetry, for a dedicated narrative key, of high profile and certified dissemination power.
Activatable with the support of We Care, the project’s creator, for “tailor-made” coordination in distinctive declinations for “buyer and media personas” and markets.
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his is the project and mission of the World Academy of Poetry, which has gathered the active commitment of literary and entertainment personalities, in Italy and around the world, for a cultural dissemination and mediation made urgent by the social context.
Because it is poetry that allows for the maximum capacity and depth of dialogue with the audience and the permanence of distinctive values.
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To support the social commitment of the Academy’s mission.
For the opportunity to create ‘tailor-made’ communication projects for brand identity, product, events, ‘in-store’ initiatives where culture can make a difference and come into play in performances of emotions.
Contacts: Claudio Candia +39 348 2235903
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